Intellectual property is a key value for your company.<\/p>\n
In the modern economy, business success is increasingly based on the ability to generate valuable intangible assets such as patents<\/a>, trademarks<\/a>, designs<\/a>, or confidential information. Knowing the market value of these assets is not only important but essential when dealing with extraordinary transactions, sales, transfers, determination of merger deficits or requests for financing.<\/p>\n Industrial property assets must be an integral part of a company strategy and having precise financial and economic information allows the growth and economic, commercial and financial competitiveness of a company.<\/p>\n There are various methods for assessing intellectual property assets, the choice of which depends on the purpose of the appraisal.<\/p>\n We have consolidated experience in the field of national and international IP rights’ evaluations.<\/p>\n At Barzan\u00f2 & Zanardo we know how to combine our authority in the legal field with solid economic-financial experience. We have conducted evaluations for numerous industrial groups listed on the stock exchange. We possess extensive expertise in evaluations of a wide range of operations, such as mergers, conferments and sales, also carrying out sworn transactions.<\/p>\n A multidisciplinary approach to our evaluation methodology creates a complete and coherent framework.<\/p>\n Thanks to an in-depth knowledge of\u00a0 brand valuation practices, we can help institutions and companies identify their competitive advantages.<\/p>\n We assist clients in all stages of the evaluation process, enhancing their brand value.<\/p>\n We carry out sworn appraisals of the intangible assets to determine their possible surcharge, in the event of a conferment of a branch of the company.<\/p>\n We evaluate the intangible assets to determine the allocation of the merger deficit between two companies.<\/p>\n In the event of a patent assignment, we provide an accurate assessment of the business plan prepared by the potential buyer.<\/p>\n For intra-group license contracts, we provide fairness opinions on the rates of royalties, so as to correctly apply the national and foreign regulations on “transfer pricing”.<\/p>\n","protected":false},"featured_media":0,"menu_order":18,"template":"","area":[13],"class_list":["post-190","servizi","type-servizi","status-publish","hentry","area-ip-asset-management"],"acf":[],"_links":{"self":[{"href":"https:\/\/barzano-zanardo.com\/en\/wp-json\/wp\/v2\/servizi\/190","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/barzano-zanardo.com\/en\/wp-json\/wp\/v2\/servizi"}],"about":[{"href":"https:\/\/barzano-zanardo.com\/en\/wp-json\/wp\/v2\/types\/servizi"}],"version-history":[{"count":1,"href":"https:\/\/barzano-zanardo.com\/en\/wp-json\/wp\/v2\/servizi\/190\/revisions"}],"predecessor-version":[{"id":23941,"href":"https:\/\/barzano-zanardo.com\/en\/wp-json\/wp\/v2\/servizi\/190\/revisions\/23941"}],"wp:attachment":[{"href":"https:\/\/barzano-zanardo.com\/en\/wp-json\/wp\/v2\/media?parent=190"}],"wp:term":[{"taxonomy":"area","embeddable":true,"href":"https:\/\/barzano-zanardo.com\/en\/wp-json\/wp\/v2\/area?post=190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}