Anti Counterfeiting

In Barzanò and Zanardo we stand-out for our proactive and innovative approach to the enforcement of your intellectual property rights.

We have a global view that takes into account all the activities necessary for the management of your IP assets as a single and unified body.
We develop a strategy built around your business and your business model. We assist you in defining priorities and establishing action procedures to avoid the infringement of your intellectual property or direct intervention in the event of counterfeits being found in the market.
We decided to invest only in the best enforcement partners and investigators in Italy and abroad, selecting them through careful scouting. Thanks to the relationship of trust and personal knowledge that we have with our collaborators, we can guarantee you efficient and timely service.
Counterfeiting is a global phenomenon. Every day criminal organizations discover new ways to take advantage of a legislative loopholes, to avoid enforcement actions or to exploit the lack of regulation of a particular market.
Barzanò & Zanardo, a point of reference in the fight against counterfeiting.

Team

Francesco Celluprica

My academic background and professional experience allow me to evaluate, along with the legal issues, the economic and commercial aspects of each individual case.

Alessandra Chies

Nine years in Beijing, a deep knowledge of the Chinese legal, cultural and commercial systems allows me to be among the leading European experts in the field of IP protection in China.

Fabio Fischetti

Thanks to my specialization and the various perspectives provided by my team, I am able to create tailor-made strategies.

Andrea Mascetti

I advise and manage cases covering all sectors of industrial property law, unfair competition law, copyright and privacy.

Giuseppe Giovanni Pagliara

The mastery of criminal law, and its application in European and International procedures, allows me to identify, with extreme precision, the correct legal characterization of the facts, and offer targeted assistance to get to the heart of the specific problem.

Claudio Tamburrino

I’m specialized in online IP rights and brand protection as well as domain names recovery.

Alfredo Zanardo

An in-depth understanding of Barzanò & Zanardo, built on strong foundations. My nineteen-year journey has placed me at the head of this great team of professionals, whom I am proud to have helped create.

News & Insights

“The Requirement for genuine use of the trademark” – Guide

Let us begin by stating that in Italy and the European Union, there is a grace period granted to the trademark holder, allowing them five years from the date of the first registration to start using the trademark. This is a period of time that the legislator grants to the holder/entrepreneur to carry out all […]

THE DISPUTE RESOLUTION PROCEDURE FOR DOMAIN NAMES

In today’s digital landscape, the notion of “digital identity” has become increasingly significant, much like the one of trademarks. The notion of digital identity encompasses that of domain names as intangible assets; these unique identifiers appear after the “@” symbol in email addresses and follow “www” in website addresses. In essence, a domain name functions […]

Design protection in Europe: the reform of EU designs.

As of May 2025, the new provisions will start to apply, introducing significant changes to Council Regulation (EC) No. 6/2002, which will profoundly affect the legal and commercial landscape of the sector. The secondary legislation will follow in July 2026, providing further operational details and clarifications on its applicability. A further change will then take […]

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